Segment 3. Games are revolutionizing the entertainment world and among game-makers Bungie is the premiere developer of original entertainment IP. One year after the release of Halo 2, the extent of their success was captured on their web site with the phrase. "We're like McDonalds! Billions and billions served." In this episode of The Kindlings Muse we explore the subject: Halo: Games as Interactive Storytelling. In segment one we visit with Marty O’Donnell, award winning composer and AUDIO Director at Bungie Studios. In segment 2 we introduce CJ Cowan, director of cinematics at Bungie Studios and Matthew Koenig of Seattle Pacific University. In segment three we add audience questions from our live audience at Hales Ales Brewery and Pub.